Art Marketing Minutes Podcast
with Publisher Eric Rhoads
In the Art Marketing Minute Podcast, you’ll learn how to sell your art, how to market your paintings, and everything else you need to know in order to have a successful art career. Each episode answers questions from artists by host Eric Rhoads, author of “Make More Money Selling Your Art,” publisher of several art magazines and newsletters, and author of ArtMarketing.com.
Sleazy, Slimy, and Coldhearted
A message about art marketing from Eric Rhoads I used to cringe when anyone suggested I go into sales. To me, a salesman was sleazy, slimy, coldhearted, and filled with lies. I did not want [...]
Art Marketing Minute Podcast: Episode 107
In this Art Marketing Minute, Eric Rhoads answers the questions: “How do you negotiate an art show?” And, “How long does it take to know if my website updates are working?”
Art Marketing Minute Podcast: Episode 106
In this Art Marketing Minute, Eric Rhoads explains how to prepare early and make your upcoming exhibition a success; and insights on finding solutions if your sales have slowed down, and sell more art.
Art Marketing Minute Podcast: Episode 105
In this Art Marketing Minute, Eric Rhoads explains the best way to approach and get representation from an art gallery; and whether or not you should list the price of your paintings on your website.
Art Marketing Minute Podcast: Episode 104
In this Art Marketing Minute, Eric Rhoads shares how to create an improvement plan and the best investments to consider; and suggestions for pricing a portrait commission and why it’s different for a landscape artist.
Art Marketing Minute Podcast: Episode 103
In this Art Marketing Minute, Eric Rhoads shares reflections on how artists can plan for retirement; and options for putting your painting behind glass, and when you should (or shouldn’t).
Art Marketing Minute Podcast: Episode 102
In this Art Marketing Minute, Eric Rhoads answers the questions: Is direct mail still an effective way to reach buyers? And, how do you transition from a day job to being a full-time artist?
Art Marketing Minute Podcast: Episode 101
In this Art Marketing Minute, Eric Rhoads explains how to find the right society or group to fit your style; and if artists should have any direct contact with collectors when working with an art gallery.
Art Marketing Minute Podcast: Episode 100
In this Art Marketing Minute, Eric Rhoads explains what type of paintings you might want to include the next time you enter a work for an art show; and how to beat the odds when you launch an online advertising campaign to sell your art.
Art Marketing Minute Podcast: Episode 99
In this Art Marketing Minute, Eric Rhoads explains how to “visualize” your success and use this concept to make it a reality; and how to get past the habit of comparing yourself to other artists.
10 Art World Predictions for 2021
10 Art World Predictions for 2022 Though my crystal ball is cracked and I’ve shaved my Nostradamus beard, I have some thoughts on 2022 from the perspective of an art publisher who is in constant [...]
Art Marketing Minute Podcast: Episode 98
In this Art Marketing Minute, Eric Rhoads explains what you can do now to prepare for a successful new year; guidelines for selling art during the holidays; and if it’s worth it for artists to have a LinkedIn account.
Art Marketing Minute Podcast: Episode 97
In this Art Marketing Minute, Eric Rhoads explains how to find the right buyer, and how to price your work “without feeling regretful”; and score insights on using acrylic versus oil, in regards to techniques as well as being able to sell the painting.
Art Marketing Minute Podcast: Episode 96
In this Art Marketing Minute, Eric Rhoads explains why galleries might keep up to 40 or 50% of the sale of your painting; and what you should know if you’re looking for the single best way to sell your paintings.
Art Marketing Minute Podcast: Episode 95
In this Art Marketing Minute, Eric Rhoads explains if you should separate your marketing/website for multiple artistic endeavors, such as painting and sculpting; and how to get your website in front of more people.
Art Marketing Minute Podcast: Episode 94
In this Art Marketing Minute, Eric Rhoads explains if you should pay for a sponsored post on social media and, before you spend a dime, what to consider; advice for writing an informative and engaging artist bio.
Art Marketing Minute Podcast: Episode 93
In this Art Marketing Minute, Eric Rhoads explains if it really makes a difference to invest in higher-quality frames for your paintings; and why, if you’re doing any amount of marketing, you should understand the basics of copywriting.
Art Marketing Minute Podcast: Episode 92
In this Art Marketing Minute, Eric Rhoads explains why the back of your painting is a valuable marketing tool; and an important reason why you may not want to sell your art.
Art Marketing Minute Podcast: Episode 91
In this Art Marketing Minute, Eric Rhoads explains if your painting prices should be different depending on the region; and what to consider if you’re an international artist.
Art Marketing Minute Podcast: Episode 90
In this Art Marketing Minute, Eric Rhoads answers the questions: "How do you turn likes into sales?" and "What do successful watercolorists do to sell more paintings?"
Art Marketing Minute Podcast: Episode 89
In this Art Marketing Minute, Eric Rhoads shares where to find a list of invitational, juried, and open plein air competitions; and when it’s a smart idea to work toward a formal art education.
Art Marketing Minute Podcast: Episode 88
In this Art Marketing Minute, Eric Rhoads shares ways international artists can sell more art in America; and inspiration and motivation for those who are ready to quit their day jobs and become a full-time artist.
Art Marketing Minute Podcast: Episode 87
In this Art Marketing Minute, Eric Rhoads explains whether frames really make a difference when it comes to selling a painting; and shares advice for students on how to start supporting yourself as an artist as soon as possible once you graduate.
Art Marketing Minute Podcast: Episode 86
In this Art Marketing Minute, Eric Rhoads explains how to determine if you want to break in to the plein air events scene; and different ways to get publicity.
Art Marketing Minute Podcast: Episode 85
In this Art Marketing Minute, Eric Rhoads explains how stylized your frames should be; and how to sort through all the art fairs to determine which will be the most successful for you.